Client
Duration
Jun 25, 2025
A website built to educate and convert
Seed needed a modern, science-forward website that communicates trust, simplifies complex product information, and supports growth. We redesigned and rebuilt their entire website with a focus on clarity, conversion, and technical performance.
Seed is a science-first health and microbiome company known for research-backed products. Their website needed to reflect this credibility — but the old experience lacked clarity, consistency, and the level of authority their brand carries.
We redesigned and developed Seed’s new website from scratch, creating a digital experience that feels premium, educational, and deeply trustworthy.
Our focus was to balance science with simplicity by refining page structure, improving content hierarchy, and ensuring scientific information is easy to understand.
The new website includes:
– A clean, modern visual system
– Improved product storytelling
– Modular components for future scalability
– Optimized page performance
– A development setup that supports fast updates
The redesign communicates Seed’s core values — science, transparency, and trust — while delivering a smooth browsing and purchasing journey.
Seed had strong research, strong branding, and a loyal community — but the website wasn’t built to express that strength.
Before the redesign, Seed’s website struggled with several user and technical issues:
– Complex scientific information wasn’t easy to digest
– Product pages lacked strong hierarchy
– Performance issues slowed down browsing
– The layout felt outdated and constrained
– Limited modularity made content updates difficult
– The overall flow didn’t support conversion or education
Seed needed more than a visual upgrade — they needed a digital system that could grow with them.
Our redesign introduced clearer messaging, a modular component library, optimized animations, and a development framework built around speed and flexibility.
A high-performing website that blends science, clarity, and design.
The final Seed website is clean, credible, and conversion-focused.
Clear visual hierarchy makes science more accessible.
Strong development fundamentals ensure the site performs well under traffic and is easy to update internally.
From design to deployment, the new website supports Seed’s mission to educate, build trust, and grow sustainably.
It’s not just a website — it’s a scalable digital foundation built for the long term.
